B2B buyers engage with up to 5 pieces of content on their sales journey
We help B2Bs use content marketing to grow their audience and convert them into customers
Successful businesses need sustainable, long term, consistent growth.
















We help ambitious B2Bs get new customers and grow with content.
Content marketing to guide your buyers' journey and boost your business growth
We help B2Bs create commercially focused content that is strategically designed to guide buyers on their path to purchase.
Demand Generation
Generate demand with insightful content that attracts buyers to your site
Increase brand awareness and the number of people who know, like, and trust you with helpful articles, videos and blog content that will rank on Google and resonate with your audience on social media.

Lead Generation

Convert visitors into leads with helpful content that engages your buyer
Generate a predictable source of high-quality leads with informative content like e-books, quizzes and guides that help your buyers understand how you can solve their problems and take the next step.
Lead Nurture

Turn leads into sales with persuasive content that converts buyers
Close more deals and increase deal value with persuasive case studies, customer success stories and testimonials to get leads ready to talk to your sales team.
Want to boost pipeline and drive inbound sales? Let's talk!
We create high-performing B2B content in 3 Steps...
We provide an end-to-end solution. Starting with insight-driven strategy and followed by high quality content creation and distribution.
1. Content Strategy

Get a content plan that targets your business goals
Our strategists will research what content your buyers will find interesting, educational and persuasive and use these insights to develop a content plan that will achieve your business goals.
2. Content Creation
Get consistent high-quality content that your audience will love
Our copywriters, designers and creators turn strategy into reality. By creating the content the in formats your audience prefers; video, eBooks, white papers or blogs.

3. Content Promotion

Get your content distributed across multiple channels
Our promotion experts get your content noticed and get relevant and valuable traffic flowing into your funnel using tried and trusted paid, owned and earned media tactics.
Want to create a content plan that will grow your business? First speak to us...
Work We've Done
Travelport
Targeted content Distribution drives 91% increase in leads for global travel tech company.
We developed and rolled out a full-funnel content distribution strategy that would support Travelport’s content strategy. Our plan ensured buyers would have a complete and comprehensive journey, learning more about the brand and its products across multiple, layered touch-points.
+91%
Leads
-74%
Cost Per Lead
+431%
Return on Ad Spend
“Content development is an integral part of our marketing strategy at Travelport – we’ve worked very closely with Imperic Media and have been impressed by the results.”
ERIC BOOTH
Product Marketing Manager, Travelport
Who We Are
We are a team of strategists, creators and media experts who are passionate about helping B2B companies with great products achieve the growth that matches their ambition.
Our Values
The trust our customers place in us is held in the highest regard. And, as such, we work hard and we do what we say we'll do. Of course, we have as much fun as we can as we do it.
Our People
We're a 100% remote business, with people happily scattered across the globe. Although we are miles apart we all have one thing in common; we're trustworthy and we can be relied on to get the job done.
Our Customers
We usually work with B2B tech companies who are looking to grow and acquire new customers using sustainable and scale-able means.
Are We A Good Fit?
If you answer yes to any of these questions it might be worth your time to have a free consultation with us.
- Is your business new to content marketing and and want to make the best start to your journey?
- Is your business already running inbound content marketing campaigns and need help with consistent high quality content?
- Are you enthusiastic about content but need that strategic vision to bring confidence?
- Is your content not getting seen and hampering business growth?
- Are you looking for a long term marketing solution to business growth?
Ready to build a content-powered engine that will grow your business?
Get in Touch
Drop us a line and we’ll get back to you within 24 hours to discuss content solutions that will help you achieve your business goals
Blog

How to Best Distribute B2B Content with Paid Media
Here at Imperic Media we recently published a thorough case study following the award-winning content distribution strategy we created for Travelport Digital. The case study

LinkedIn vs Facebook: Which Is Better for B2B Paid Media?
Imperic Media recently published a thorough case study following the award-winning content distribution strategy we created for Travelport Digital. The case study follows the full